All the President’s Designers

What does it look like to design for an audience of over 334 million people?

In an era where every detail is scrutinized and every decision can become a headline, the task of visually encapsulating the ethos of a nation is both a monumental challenge and an unparalleled opportunity. Join us for a fireside chat with Meena Yi, Creative Director of the White House, and Abbey Pitzer, Senior Designer, as they pull back the curtain on how they lead creative for the most recognizable address in the country.

Whether you’re steering a small team or leading creative efforts for a large organization, this discussion with members of the West Wing’s creative cabinet is an opportunity to gain insights from one of the most high-pressure work environments in the world. Take advantage of this chance to understand how effective design leadership is key to inspire, inform, and unite across an incredibly diverse audience.


Presented by AIGA DC, This January, Fufu and Grits

About the Guests

PresidentsDesigners_Headshots_Meena

Meena Yi is a Creative Director currently at The White House where she manages a team of designers to produce all things visual for the President and the White House. She previously served as Creative Director for Cory Booker's Presidential Campaign and worked in consulting where her clients ranged from elected officials such as Ilhan Omar and Hakeem Jeffries to non-profit organizations such as Planned Parenthood and Latino Victory Fund. She got her start in politics at the Democratic National Committee where she led the redesign of democrats.org and launched iwillvote.com. In her free time she's currently learning how to skateboard and biking around the city.

PresidentsDesigners_Headshots_Abbey

Abbey Pitzer serves as Associate Creative Director at The White House. She's part of the design team that produces and manages brand creative for social media, on-campus events, WH.gov, press briefings, and select print materials. She previously worked as a brand designer for the Biden-Harris Presidential Campaign,leading on icon and illustration design. Before joining The White House, Abbey was a freelance graphic designer and illustrator. Originally from Pennsylvania and Delaware, she graduated from the Graphic Design Communication Program at Jefferson University (Philadelphia University + Thomas Jefferson University). When she's not designing, she enjoys checking out new places to eat in DC and playing frisbee with her Australian shepherd, Sophie.

About the Moderator

Sam Adramola

Lagos-born and DMV-grown, Samuel Adaramola turns his decade of creativity into action. With a notable stint as a Media Producer for Bernie Sanders 2020 the Newhouse School alum now runs his own boutique studio Fufu and Grits. His mission? To craft narratives and strategies that celebrate the Black diaspora and unite marginalized communities, making every story a bridge to understanding.

Presented by AIGA DC, This January, and Fufu and Grits

When & Where
Thu, May 9, 2024 5:30 PM - 7:30 PM EDT
This January
1728 14th Street Northwest
Washington, DC 20009